Gray Panthers NYC, Openly Gray, and FY Eye Launch Citywide PSA Campaign

Gray Panthers NYC is thrilled to announce a new visibility campaign created by our friends at Openly Gray in partnership with FY Eye, a nonprofit media organization dedicated to amplifying messages for social good through its Public Service Announcement (PSA) Network.

Thanks to this collaboration, our campaign will appear in older adult centers across New York City from November 21, 2025, through February 13, 2026.

About the Campaign

The campaign was created by the Openly Gray team and celebrates the power, visibility, and voice of older adults. Each image serves as an invitation—to challenge stereotypes, embrace aging with pride, and join the conversation through our Transformation Tuesday webinars, where thought leaders, advocates, and changemakers explore issues that shape our shared future.

A Collective Effort for Change

We extend our heartfelt thanks to the Openly Gray team for their creativity and dedication, and to FY Eye for offering this opportunity through their free PSA Network, ensuring that messages like ours reach communities where they can inspire action and connection.

Together, we’re working to redefine aging, amplify intergenerational dialogue, and build a culture that values people of all ages.

Stay tuned for photos and stories from the field as the campaign rolls out—and join us for upcoming Transformation Tuesdays to keep the conversation going. You can watch our previous webinars here.